Existing brassieres fail to provide adequate comfort and lift to many women with breasts of size C cup and larger. The invention is a cushiony pad which is attached via a flap to the inside of a brassiere cup. When donning the brassiere, the woman inserts the pad into the inframammary fold, between the underside of the breast and the chest. The pad acts as a platform for the breast, allowing the breast to rest on top of it, lifting the breast up and providing comfort and support.