An apparatus is provided for estimating one or more quality of experience (QoE) parameters associated with a specific terminal. The apparatus includes a traffic processor configured to acquire a plurality of transactions for providing multimedia content to a specific terminal. At least one of such transactions is a secured transaction. The apparatus further includes a QoE parameter estimator configured to detect a quality level variation event based on the transactions and the sizes of the transactions, and to estimate one or more QoE parameters based on the detection of the quality level variation event.