A shell is configured to attach to an electronic portable device (such as a smart phone or a pad/tablet-styled device). The shell comprises a unitary integral component having a stand that selectively moves between a deployed position and a stowed position and a corresponding stand brace that selectively moves between a deployed position and a stowed position. By one approach the stand pivots with respect to a portion of the shell that attaches to the electronic portable device and the stand brace pivots with respect to the stand. By one approach the stand and the stand brace are substantially disposed planar to one another when both are in their respective stowed positions. By one approach a free end of the stand brace contacts the electronic portable device when the stand brace is in its deployed position to thereby bias the stand towards the deployed position for the stand.