This disclosure describes systems, methods, and computer-readable media related to semantic processing of content for product identification. Content may be received from a user device. The content may be processed based at least in part on one or more content filters. At least a portion of the processed content may be analyzed with named-entity recognition to identify one or more product references. A confidence score associated with each of the one or more product references may be calculated. Data associated with the one or more product references may be obtained. The data associated with the one or more product references may be transmitted for presentation on the user device.