A method (400, 500) and a system (100) of conducting transactions for acquisition of virtual items. The method can include receiving from a user (108) a request to acquire the virtual item. Responsive to an identity indicator (112) that is exclusively unique to an identity confirmation device (110) being communicated from the identity confirmation device, a determination can be made whether the identity indicator corresponds to the user. Responsive to determining that the identity indicator corresponds to the user, the virtual item can be provided to the user. The method also can include receiving from a user a request to acquire the virtual item, receiving from an identity confirmation device an identity indicator exclusively unique to the identity confirmation device, and communicating the request and the identity indicator from the client device to a server (104).