System, method and program product for forming a search query. A user enters search terms. Icons that correspond to the respective search terms are automatically determined and displayed. The icons are not the search results. An indication is received from a user whether the icons represent a context intended by the search terms. If the user indicates that the icons represent the context intended by the search terms, a search that corresponds to the icons is conducted. The search query can be structured or unstructured. If the user indicates that one of the icons does not represent a corresponding search term entered by the user (for example, if the search term is a homonym), then the context of the corresponding search term is determined as well as another icon corresponding to the context of the corresponding search term entered by the user. A hierarchical relationship between the icons can be determined and displayed.