Invention Grant
- Patent Title: Identifying groups for a social networking system user based on group characteristics and likelihood of user interaction
- Patent Title (中): 基于组特征和用户交互的可能性,为社交网络系统用户识别组
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Application No.: US14537885Application Date: 2014-11-10
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Publication No.: US09538340B2Publication Date: 2017-01-03
- Inventor: Jerry Ju , David Ferguson , Jun Sun , Jireh Yiwei Tan , Bradley Ray Green , Kyle Philip Meyer , Xun Gong , Pooja Jain
- Applicant: Facebook, Inc.
- Applicant Address: US CA Menlo Park
- Assignee: Facebook, Inc.
- Current Assignee: Facebook, Inc.
- Current Assignee Address: US CA Menlo Park
- Agency: Fenwick & West LLP
- Main IPC: G06F15/16
- IPC: G06F15/16 ; H04W4/08 ; G06F17/30 ; G06Q50/00 ; H04W4/20

Abstract:
A social networking system selects a set of groups for presentation to a user of the social networking system. To select groups, the social networking system determining scores for various groups representing a likelihood of the user interacting with the groups. When determining a score for a group, the social networking system accounts for a likelihood of the user providing content to the group as well as the user accessing or viewing content associated with the group. Based on the scores, one or more groups are selected and presented to the user. Additionally, the social networking system may apply one or more diversity rules so that the selected groups have a variety of characteristics.
Public/Granted literature
Information query