A method for caching targeted webpage content is disclosed. In one embodiment, such a method includes dividing a cacheable content pertaining to a website into a static portion and a dynamic frame for displaying visitor targeted content. The method determines a result for one or more targeting rules applied to a visitor's activity on a portion of the website and provides the result to the visitor's browser. The method further includes loading the dynamic frame of the cacheable content with visitor targeted content based on the provided result. A corresponding apparatus and computer program product are also disclosed.