A method and system for a logic-based uniform resource locator resolution are described in which a server may receive a request from a mobile device. The request may be based on a uniform resource locator (URL) obtained by the mobile device from a code, such as a two-dimensional code, or from a proximity device, such as a near field communication target device. In response to the request, the server may communicate to the mobile device URL redirection information for a URL that provides multimedia content comprising an advertisement, a webpage, a video, a virtual card, a phone number, sound, and/or other like information. The URL redirection information may be selected based on a location that corresponds to the code or the proximity device, which may be the location of the mobile device. The URL redirection information may also be selected based on a rotation schedule stored in the server.