An approach is provided for presenting soft reminders (e.g., reminders for notes with no triggering criteria). A reminder manager receives an input, from a user, for specifying a note. The note is not associated with triggering criteria. In response to the request, the reminder manager retrieves contextual information from a device associated with the user, and causes, at least in part, presentation of a reminder of the note based, at least in part, on the contextual information.