A method includes receiving, at a host gaming server, notifications of account logins from a number of wagering game machines from at least one wagering game establishment. The method includes receiving, at the host gaming server, messages from multiple messaging sources that comprise at least one of a social networking website, a microblogging website, and at least some of the number of wagering game machines, wherein the messages comprise messages related to activity at the at least one wagering game establishment that include game play at the number of wagering game machines and messages related to activity external to the at least one wagering game establishment. The method includes aggregating, by the host gaming server, the messages from the multiple messaging sources. The method includes filtering, by the host gaming server, the messages for each of the account logins to create filtered messages.