A fixing device includes a flexible, endless belt-shaped fixing member that rotates in a predetermined direction of rotation, a substantially cylindrical metal heat conductor provided inside a loop formed by the fixing member and facing an inner circumferential surface of the fixing member, a pressing member that presses the fixing member against the metal heat conductor to form a nip between the fixing member and the pressing member through which a recording medium bearing a toner image passes, and a separator that presses the fixing member against the metal heat conductor, provided downstream from the nip in the direction of rotation of the fixing member and contacting the recording medium discharged from the nip to separate the recording medium from the fixing member and guide the recording medium out of the fixing device.