An image recording playback apparatus which, when recording moving image data, performs image capture at high-speed read time Dt, records all the captured images, and records a playback rate Ft (Vt), the read time Dt and image valid time St, with the image data, on a recording medium. Then upon playback of moving image data, the image recording playback apparatus plays back the recorded image data within the image valid time St in accordance with the playback rate. The image recording playback apparatus having this configuration can perform playback intended by a user. Further, when sharpness is to be changed, a playback image with different sharpness can be obtained by changing the image valid time St upon playback.