Invention Grant
US08694375B2 Determining whether to display message to user in application based on user message viewing history
有权
根据用户信息查看历史确定是否在应用程序中向用户显示消息
- Patent Title: Determining whether to display message to user in application based on user message viewing history
- Patent Title (中): 根据用户信息查看历史确定是否在应用程序中向用户显示消息
-
Application No.: US13249765Application Date: 2011-09-30
-
Publication No.: US08694375B2Publication Date: 2014-04-08
- Inventor: Thomas Ernest Osborne , Eric Lee Chin-Sang , Paul Leonard Kompfner , Chad Steven Estes , Rahul Sudhir Kumar , Michael Joseph Papale , Urja Madhukar Shah , Ionut Ciprian Gradinaru , Brian Ka-Hing Fung
- Applicant: Thomas Ernest Osborne , Eric Lee Chin-Sang , Paul Leonard Kompfner , Chad Steven Estes , Rahul Sudhir Kumar , Michael Joseph Papale , Urja Madhukar Shah , Ionut Ciprian Gradinaru , Brian Ka-Hing Fung
- Applicant Address: US WA Redmond
- Assignee: Microsoft Corporation
- Current Assignee: Microsoft Corporation
- Current Assignee Address: US WA Redmond
- Agent Bryan Webster; Andrew Sanders; Micky Minhas
- Main IPC: G06Q30/00
- IPC: G06Q30/00

Abstract:
One or more techniques and/or systems are disclosed for identifying an in-application message to display to a user. A user may perform a user action in an application, which can be identified. The identified user action can be compared to metadata data associated with a plurality of in-application messages for the application, and an in-application message that is eligible for display to the user can be identified based on the user action. A determination can be made whether to display the eligible message to the user in the application, based upon one or more in-application messages that the user may have previously viewed, as may be found or tracked in a user message viewing history.
Public/Granted literature
- US20130086178A1 DELIVERING AN IN-APPLICATION MESSAGE Public/Granted day:2013-04-04
Information query