A power transmission system and a power receiving jacket is provided that enhances the transmission efficiency of electric power with a simple structure and without increasing manufacturing costs. The power transmission system includes a power transmitting device having a first passive electrode, a first active electrode whose potential is higher than the first passive electrode, and a voltage generation circuit connected between the first passive electrode and the first active electrode, a power receiving jacket having a second active electrode and a power receiving circuit module connected to the second active electrode, and an electronic device attachable to the power receiving jacket. The electronic device includes a chassis having a conductive portion formed from a conductive material along a surface facing the first passive electrode, and the power receiving circuit module is electrically connected between the conductive portion and the second active electrode.