A display device for use with a mattress in a showroom environment for presenting information regarding the mattress to a person. The display device comprises a base and standard extending generally upwardly from the base and including an upper display portion. The base is selectively placeable in association with the mattress whereby information concerning the asserted mattress will be visible to a customer considering the mattress. The stand includes a media player on the display portion for presenting product information regarding the mattress. The display stand includes a sensor in electronic communication with the media player. The sensor activates the media player responsive to the approach of a person to the digital display stand.