A method, an apparatus and a system perform software deactivation based on a deactivation time period. In some embodiments, a method includes receiving a communication from a first client machine to deactivate a license of a software product that was previously activated on the first client machine. The method also includes determining a specified time period of deactivation. The method includes deactivating the license of the software product from the first client machine responsive to a determination that the license was previously activated on the first client machine during the specified time period of deactivation.