Invention Grant
- Patent Title: Targeted video advertising
- Patent Title (中): 有针对性的视频广告
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Application No.: US13316944Application Date: 2011-12-12
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Publication No.: US08474713B2Publication Date: 2013-07-02
- Inventor: Mikhail Dmitriev , Nicholas Lee , Rajas Moonka , Manish Gupta
- Applicant: Mikhail Dmitriev , Nicholas Lee , Rajas Moonka , Manish Gupta
- Applicant Address: US CA Mountain View
- Assignee: Google Inc.
- Current Assignee: Google Inc.
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06K15/00
- IPC: G06K15/00

Abstract:
A computer-implemented method of providing targeted video promotional material includes transmitting a promotional item for display on a video terminal, determining whether the promotional item was skipped, and updating a profile corresponding to the promotional item or a viewer of the promotional item based on whether or not the promotional item was skipped.
Public/Granted literature
- US20120084813A1 TARGETED VIDEO ADVERTISING Public/Granted day:2012-04-05
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