The present invention overcomes the limitations of the prior art by providing a centerfire rifle cartridge with a case having a head having a rim, a body extending from the head to a tapered shoulder, and a neck extending from the shoulder and defining a mouth receiving a bullet. The body has a straight external surface free of a protruding belt, and has a maximum diameter sized to closely fit for operation within a standard action of magnum width. The cartridge has an overall length sized to closely fit for operation within a standard action such as a short action or a long action.