Invention Grant
- Patent Title: Unified onscreen advertisement system for CE devices
- Patent Title (中): CE设备的统一屏幕广告系统
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Application No.: US13073146Application Date: 2011-03-28
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Publication No.: US08438057B2Publication Date: 2013-05-07
- Inventor: William Arthur Schupp , Nicole Rebong , Ludovic Etienne Douillet , Klaus Hofrichter , Aran London Sadja , Philip Carl Miller
- Applicant: William Arthur Schupp , Nicole Rebong , Ludovic Etienne Douillet , Klaus Hofrichter , Aran London Sadja , Philip Carl Miller
- Applicant Address: JP Tokyo
- Assignee: Sony Corporation
- Current Assignee: Sony Corporation
- Current Assignee Address: JP Tokyo
- Agent John L. Rogitz
- Main IPC: G06Q30/00
- IPC: G06Q30/00
Abstract:
A client-server architecture allows consumer electronics (CE) devices to obtain advertisements, including TV and network content recommendations, via a unified application programming interface (API). A gateway server between online advertisement providers and CE devices prioritizes and personalizes the advertisements and recommendations for a requesting CE device. This architecture scales over time and evolves more functionality without requiring CE device software updates.
Public/Granted literature
- US20120116877A1 UNIFIED ONSCREEN ADVERTISEMENT SYSTEM FOR CE DEVICES Public/Granted day:2012-05-10
Information query
