An LCD device comprises a liquid crystal display panel. The liquid crystal display panel comprises a first substrate that has a plurality of pixels divided into a reflective portion and a transmissive portion therein, respectively. The liquid crystal display panel further comprises a second substrate that faces the first substrate, and a liquid crystal layer between the first substrate and the second substrate. Light introduced into the reflective portion of the first substrate through the second substrate is reflected to the second substrate from the reflective portion, and light introduced into the transmissive portion of the first substrate transmits the first substrate.