An image sensing apparatus has an image sensing unit that outputs an image signal in accordance with incident light through an optical system including a zoom lens. The apparatus performs photographing by exposing the image sensing unit while driving the zoom lens, and stores attached information relating to photography at a predetermined timing after driving of the zoom lens has started during photographing. After the end of exposure of the image sensing unit, an image signal output from the image sensing unit is recorded in association with the stored attached information.