An imaging apparatus includes an imaging unit; a display unit capable of displaying a moving image based on the image data generated by the imaging unit; a setting unit that receives setting of a user; a shutter operable to adjust an exposure time of the imaging unit according to a shutter speed; a determination unit operable to determine the shutter speed according to setting related to exposure set by user through the setting unit; and a controller operable to control the imaging unit and the display unit. The controller controls the imaging unit to be exposed for an exposure time corresponding to the shutter speed determined by the determination unit, and changes a frame rate of displaying the moving image on the display unit according to the determined shutter speed.