A tray 2 includes a holder 10 into which a golf ball is to be set. The holder 10 has: in an upper surface thereof and a lower surface thereof, openings 46 and 48 from which parts of the golf ball are exposed, respectively; and a contact portion 52 that comes into contact with the golf ball to fix in place the golf ball. The holder 10 is invertible. Preferably, the tray 2 further includes a base plate 12 on which the holder 10 is mounted. The base plate 12 has a stopper 72 that comes into contact with the golf ball set into the holder 10. The golf ball is fixed to the holder 10 such that the position of the center of the golf ball is caused to agree with the position of the center of the holder 10 in a thickness direction thereof due to this contact.