A liquid crystal display (LCD) device having a simplified printed circuit board (PCB) is disclosed. The LCD device includes a first integrated circuit (IC) group operating in accordance with timing control signals to convert digital video data into data voltage and to supply the data voltage to a first data line group, and a second IC group receiving the timing control signals and the digital video data via a first source PCB and LOG wirings and operating in accordance with the timing control signals to convert the digital video data into the data voltage and to supply the data voltage to a second data line group Each IC of the first and second IC groups includes a polarity control signal (POL) generator for generating a polarity control signal to control a polarity of the data voltage, using a part of the timing control signals.