Invention Grant
US08196050B2 System and method for embedding a view of a virtual space in a banner ad and enabling user interaction with the virtual space within the banner ad 有权
用于在横幅广告中嵌入虚拟空间的视图并使用户能够与横幅广告中的虚拟空间进行交互的系统和方法

  • Patent Title: System and method for embedding a view of a virtual space in a banner ad and enabling user interaction with the virtual space within the banner ad
  • Patent Title (中): 用于在横幅广告中嵌入虚拟空间的视图并使用户能够与横幅广告中的虚拟空间进行交互的系统和方法
  • Application No.: US11898861
    Application Date: 2007-09-17
  • Publication No.: US08196050B2
    Publication Date: 2012-06-05
  • Inventor: Sean RileyJohn Donham
  • Applicant: Sean RileyJohn Donham
  • Applicant Address: US CA Solana Beach
  • Assignee: MP 1, Inc.
  • Current Assignee: MP 1, Inc.
  • Current Assignee Address: US CA Solana Beach
  • Agency: Pillsbury Winthrop Shaw Pittman LLP
  • Main IPC: G06F3/048
  • IPC: G06F3/048
System and method for embedding a view of a virtual space in a banner ad and enabling user interaction with the virtual space within the banner ad
Abstract:
A system and method for providing a view of a virtual space to a user in a banner ad of a webpage. This enables an advertiser to provide content that is not merely static or scripted, but instead enabled provision of content through a web ad that represents activity within a virtual space (e.g., interactions of other users with the virtual space, content that changes based on current or recent events, etc.) in real time (or near real time). The provision of a virtual space in a web ad may be more effective than conventional web ad content.
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