A window covering driving device includes a motor and a control circuit, the control circuit is provided with a microprocessor, a control wire, a control signal input terminal, and a switching circuit and the motor is connected to a drive power supply via the switching circuit. The switching circuit is connected to the microprocessor and the control signal input terminal is connected to the microprocessor via the control wire. A safety position limiting wire is also included with one end of the safety position limiting wire being connected to the microprocessor and the other end is connected to a safety position limiting signal control terminal. The safety position limiting wire and safety position limiting signal control terminal are attached so that, when the safety position limiting signal control terminal is at the position limiting state, as the motor runs to the position limiting position, it will automatically stop.