An image forming apparatus, includes: a latent image carrier that moves in a first direction; an exposure head that includes a first imaging optical system, a second imaging optical system that is distanced from the first imaging optical system in the first direction, a light emitting element that emits a light to be imaged on the latent image carrier by the first imaging optical system and a light emitting element that emits a light to be imaged on the latent image carrier by the second imaging optical system; and a controller that is adapted to control a light quantity of the light emitting element that emits a light to be imaged on the latent image carrier by the first imaging optical system in accordance with an imaging characteristic of the first imaging optical system.