Methods, systems and computer program products facilitate intelligent, automatic selection of content on consumer electronic devices to be backed up. User-defined rules selectively and automatically back up content and/or metadata about the content to a network, to another external device, or to an internal chip or memory. Via a user-friendly interface, users can initially set up rules for content backup, and thereafter, content backup can occur automatically. Stored back up content can be replicated on a device, for example, when the content has become corrupted on the device, when the content is lost, and/or when the CPE device crashes.