A method for facilitating and enabling a retailer having original manufacture surplus inventory of a product to sell the inventory to another retailer or to the general consuming public. The method comprises use of a Web site having a first level or portion exclusively for sales between subscribers to the site, such as retailers, and a second level or portion for sales between a retailer and the general consumer. The method includes receiving information regarding the surplus inventory product and an invoice from the vendor or original manufacturer of the product. An entity associated with the Web site verifies the authenticity of the product and facilitates the sale of the products with another retailer at a first price, or with the general consumer at a second price. In certain instances, a vendor can be a subscriber for selling to other subscribers.