There is provided an image display device in which a display panel is driven based a plurality of sub-frame image data produced from a frame image data representing an image of one screen to display the image, the image display device includes: a dividing unit to divide the frame image data into a plurality of sub-frame image data; and a panel drive controlling unit to make each pixel data of one sub-frame image data correspond to each pixel of the display panel by one-to-one and to drive each pixel of the display panel, and to distribute each pixel data of other sub-frame image data to a plurality of pixels of the display panel that are adjacent in the display panel in a predetermined ratio and to drive each pixel of the display panel.