The present invention is a stand apparatus for a display screen (such as a computer monitor or a TV) having an arcuate arm member, a base adapted to accept the arm member and allow for tilting movement of the arm member in relation to the base, and a contoured clamp member operable to engage and grip the arm member. The curvature of the clamp member matches the curvature of the arm member and prevents damage to the finish of the arm member. The clamp member is coupled with an arm screw member that is readily accessible to a user. The cross-section of the arm member prevents lateral movement of the arm member in relation to the base. The base is operable to freely swivel 360 degrees and can be readily fixed in relation to a base ring once it is in a desired position. Cabling channels are also provided within the arm member to house cables from the display screen.