A digital broadcast receiving apparatus has a receiver to receive electronic program guide (EPG) data containing video data and character data associated with TV programs and a display controller to process the EPG data to display an EPG with at least the character data on a screen, displaying of the video data being depending on duration of each TV program. The display controller controls displaying such that only the character data is displayed for TV programs having duration shorter than a predetermined time whereas both of the character data and the video data are displayed for TV programs having duration equal to or longer than the predetermined time by adjusting a size of the video data in a direction of height or width in the EPG as an integer multiple of a size of the character data.