A process for generating personalized digital directory pages for display with a navigator program including a personalization step including recording in a temporary memory of a client station a digital file corresponding to an HTML page comprising hypertext links for access to other pages and descriptors associated with pictograms and proceeding to a display of the page on the client station, recording in a temporary memory of the client station at least one personalization file comprising a link identifier and at least one personalization descriptor selected by the user, transmitting the content of the temporary memory to the server, and recording in a server memory the personalization file data linked with the user identifier and the link identifier in question.