An apparatus and method of tracking individual plants growing and/or taken from a growing location, such as a field, growing bed, plot or greenhouse. Machine-readable data related to selected individual plants is maintained in close association with corresponding plants while growing or if the plant is taken from the growing location. Information about each plant, e.g. traits, characteristics, genetic make-up, can be added to a database that correlates the information to the machine-readable data. Thus, individual plants can be tracked and information about the plant is available by maintaining the machine-readable data with the plant. The machine-readable data can be read by a machine operatively communicated with a computer on which is stored the database. Identity and information about the plant is therefore available, without keeping specific track of a plant.