- Patent Title: Content-modification system with user experience analysis feature
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Application No.: US18315856Application Date: 2023-05-11
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Publication No.: US12035003B2Publication Date: 2024-07-09
- Inventor: Matthew Grover
- Applicant: ROKU, INC.
- Applicant Address: US CA San Jose
- Assignee: Roku, Inc.
- Current Assignee: Roku, Inc.
- Current Assignee Address: US CA San Jose
- Agency: Sterne, Kessler, Goldstein & Fox P.L.L.C.
- Main IPC: H04N21/442
- IPC: H04N21/442 ; H04N21/462

Abstract:
In one aspect, a method includes determining a content-modification operation channel-change rate for a group of content-presentation devices having a common content-presentation device attribute; comparing the content-modification operation channel-change rate with a baseline channel-change rate; determining that a result of the comparing satisfies a threshold condition; and based on determining that the result of the comparing satisfies the threshold condition, preventing at least one content-presentation device of the group of content-presentation devices from carrying out a future content-modification operation.
Public/Granted literature
- US20230283841A1 CONTENT-MODIFICATION SYSTEM WITH USER EXPERIENCE ANALYSIS FEATURE Public/Granted day:2023-09-07
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