An information processing apparatus comprising an allocation unit for rearranging an order of original data of a plurality of pages and allocating the original data to book data used to generate a printed product having a book form, a display unit for displaying each of the original data and the book data along one direction on a predetermined display unit, and a setting unit for setting a binding method of the printed product having the book form, wherein the allocation unit changes, based on the setting of the binding method, an arrangement order of the book data to be displayed by the display unit.