Systems, methods, and software of managing bandwidth allocated to User Equipment (UE). In one embodiment, a bandwidth management system collects cell load information for a plurality of cells within a Radio Access Network (RAN), and processes the cell load information to determine a cell load status for each of the cells. The system performs bandwidth throttling for the UE by determining a location of the UE, identifying the cell load status for one or more cells in a region of the RAN corresponding with the location of the UE, determining whether the region of the RAN is overloaded based on the cell load status, and controlling a downgrade of bandwidth allocated to the UE in the RAN responsive to a determination that the region is overloaded.