Various systems and methods of aggregating and analyzing geographically indexed data are disclosed. The system can include a server database hosting an application that a client computer may access via a web browser according to a SaaS architecture. The server database can store a variety of geographically indexed data, which may include economic data, demographic data, social data, and various other data types. The server database can be programmed to cause the client to display a map for receiving a selected geographic area defined on the map and then retrieve selected data corresponding to user-selected criteria for the selected geographic area. The server database can then transmit the selected data to the client for display on the map.