A vehicle component display device including: a memory; and a processor coupled to the memory, the processor being configured to: acquire a predetermined reference shape from a captured image of a vehicle that is captured by an imaging section; read three-dimensional data of component images corresponding to the reference shape, and display the component images at a display in a state in which the component images are superimposed on the vehicle, the display being visible to a user; display a component configuration diagram at the display together with the component images; and in a case in which a component is selected in the component configuration diagram, emphasize display of the component in the component images displayed at the display.