Data services for workloads are often provided with a service level agreement specifying various performance guarantees (e.g., latency, availability, scalability, and consistency). Single-master architectures, in which updates to the data set are constrained to a single server, may limit the fulfillment of some performance guarantees. Presented herein are multi-master architectures, in which the server set is partitioned into at least two masters are permitted to update the data set and at least one non-master that is not permitted to update the data set. Non-masters that receive a request to update the data set forward the request to a master server for application to the data set. A master that receives the request applies it to the data set and propagates the update to other master and non-master servers. Conflicting updates may be resolved through a variety of conflict resolution techniques, optionally designating one master server as a conflict resolution server.