Systems and methods are provided to optimize bandwidth usage associated with a local network. As part of the bandwidth optimization techniques, an authentication entity may receive an indication of an access profile selected by a user of an electronic device. The authentication entity may assign the access profile to the electronic device. Accordingly, when the electronic device transmits data, a network regulation entity may process the traffic in accordance with the access profile. To this end, the network regulation entity may correspond communication sessions within the traffic to an application. The network regulation entity may then query the access profile to determine a priority for each application. When the traffic exceeds a threshold byte volume, the network regulation entity may queue lower priority communication sessions. By processing the traffic based upon a user-indicated access profile, compliance with network neutrality principles may be maintained.