A system and method for privacy identity control for sharing media on a social media platform includes receiving a digital image encoded with a privacy identification data from a media capturing device for sharing on the social media platform, retrieving a first key based on the privacy identification data for decrypting an encrypted personal privacy protocol, wherein the personal privacy protocol is encrypted using a second key, decrypting the encrypted personal privacy protocol using the first key to obtain a decrypted personal privacy protocol, and displaying the digital image on the social media platform based on the decrypted personal privacy protocol.