A system including a server, a first terminal and a second terminal, where the server is configured to: send video content to the first terminal and the second terminal, respectively, where the video content includes a first hot clip and a second hot clip; send a first tag of the first hot clip to the first terminal; and send a second tag of the second hot clip to the second terminal; the first terminal is configured to display the first tag on a play time axis of the video content, where the first tag is located in a first location of the play time axis; and the second terminal is configured to display the second tag on the play time axis of the video content, where the second tag is located in a second location of the play time axis.