- Patent Title: Systems, methods and programmed products for electronic bidding on and electronic tracking, delivery and performance of digital advertisements on non-personal digital devices
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Application No.: US16943738Application Date: 2020-07-30
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Publication No.: US11222367B2Publication Date: 2022-01-11
- Inventor: Yehuda Ari Buchalter , Jason Shao , William T. Maslyn
- Applicant: Place Exchange, Inc.
- Applicant Address: US NY New York
- Assignee: Place Exchange, Inc.
- Current Assignee: Place Exchange, Inc.
- Current Assignee Address: US NY New York
- Agency: Amster, Rothstein & Ebenstein LLP
- Main IPC: G06Q30/02
- IPC: G06Q30/02
Abstract:
Systems and methods that provide electronic bidding on digital advertising placed on non-personal digital devices in public or semi-public settings and enable subsequent consumer actions taken on other media channels and devices to be attributed to such advertising in digital ad buying systems.
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