An automatic flagging of sensitive portions of a digital dataset for media production includes receiving the digital dataset comprising at least one of audio data, video data, or audio-video data for producing at least one media program. A processor identifies sensitive portions of the digital dataset likely to be in one or more defined content classifications, based at least in part on comparing unclassified portions of the digital dataset with classified portions of the prior media production using an algorithm, and generates a plurality of sensitivity tags each signifying a sensitivity assessment for a corresponding one of the sensitive portions. The processor may save the plurality of sensitivity tags each correlated to its corresponding one of the sensitive portions in a computer memory for use by a media production or localization team.