Provided is a method for reconstructing content image data. The method includes selecting a first point and a second point in a first image of first content, selecting a third point and a fourth point in a second image of second content (the second image is an image corresponding to the first image and the third point and the fourth point are points in an image corresponding to the first point and the second point, respectively), generating a first reference vector using the first point and the second point, generating a second reference vector using the third point and the fourth point, calculating a rotation, scale, and transformation (RST) value from the first image to the second image using the first reference vector and the second reference vector; and reconstructing the second content using the calculated RST value.