Invention Grant
- Patent Title: Location-specific digital media advertising
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Application No.: US15975241Application Date: 2018-05-09
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Publication No.: US11030643B2Publication Date: 2021-06-08
- Inventor: David Allen Kopaniky , Adam Lockhart
- Applicant: Reflect Systems, Inc.
- Applicant Address: US TX Richardson
- Assignee: Reflect Systems, Inc.
- Current Assignee: Reflect Systems, Inc.
- Current Assignee Address: US TX Richardson
- Agency: Katten Muchin Rosenman LLP
- Main IPC: G06Q30/02
- IPC: G06Q30/02 ; H04N21/262

Abstract:
A networked computerized advertising system used for integrating, processing and displaying location-based advertising information is provided. The system comprises at least one computing device, and a network that connects the computing device with multiple playback endpoints. The computing device includes a data storage subsystem component that stores information about the multiple end points, a data entry subsystem component that allows input of the information about the multiple end points, and a data analytics component programmed to process the information about the multiple end points and compute optimal advertising playback plans for each endpoint. Playbacks at endpoints are continuously monitored, and the playback plans are repeatedly reconstructed to provide flexible advertising campaigns to be customized in accordance with the schedule and the operations of the host business.
Public/Granted literature
- US20180330399A1 LOCATION-SPECIFIC DIGITAL MEDIA ADVERTISING Public/Granted day:2018-11-15
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