In one embodiment, a method is disclosed for providing UGC to a media production or broadcast destination for potential inclusion in a broadcast or other media distribution. Video processing parameters of the destination are provided. An application is customized using the parameters to provide a customized application without requiring any additional development for the customization. A token and a link are then transmitted to the destination. The destination accesses the link, and the customized application is downloaded along with an API to the destination. The customized application periodically polls the API for UGC and associated metadata. It then, guided by the parameters, facilitates the ingestion of the media and metadata in the proper format into the appropriate place within the downstream broadcast or media production system.