A sticker system includes at least a head-mounted device and a sticker. In an embodiment, the sticker system receives an image of the sticker captured by an imaging sensor. The sticker system determines registration information by processing a fiducial marker of the sticker shown in the image. The sticker system determines location information of the HMD. Additionally, the sticker system determines a position of the sticker relative to the HMD using the registration information and the location information. The sticker system provides a (e.g., augmented reality) graphic to the HMD for presentation to the user based on the position of the sticker.